National Social Marketing Centre

News and Events

  • The NSMC Level 4 Social Marketing Award Course

    , Wednesday, March 30, 2016 - 08:51

    We are currently planning the date of our next Level 4 Social Marketing Award. Keep on eye on our website for details of this course, or alternatively contact us directly and we will then let you know when the date has been organised.

    The course is the only introduction to social marketing course accredited by the Chartered Institute of Marketing (CIM) and has been created from The NSMC's nine years' experience of delivering social marketing training courses with input from the accreditation unit at the CIM.

  • NSMC is commissioned by SNV Netherlands to evaluate a water and sanitation programme in Cambodia

    Sunday, April 12, 2015 - 21:03

    The NSMC has just won a major contract with the Netherlands Development Organisation SNV to evaluate one of their major water and sanitation programmes in southern Cambodia.  The WASH programme is aiming to reduce the incidence of infectious diseases through a combination of institutional capacity building and behaviour change interventions.  The evaluation project will begin in late April and will be conducting both qualitative and quantitative research in the southern part of the country to evaluate the impact of the WASH programme on rural communities.

  • NSMC wins new project in Kent to develop a social marketing plan to reduce the number of expectant mothers who smoke

    Monday, February 23, 2015 - 23:02

    The NSMC has just been awarded a new project helping Kent County Council to develop a social marketing plan to reduce smoking rates in pregnant women.  We will be working over the next months to co-develop a behaviour change intervention that resonates with our target audience and helps them to quit smoking for good.  We will keep you informed of how this exciting project is developing throughout March and April. 

  • With a trend towards social marketing increasingly being used to inform policy and development of strategy, the need for actionable research has never been more important.  Here, I outline best practice to ensure that your research programmes can be put into action.

  • Patrick Ladbury


    What do young people crossing railways safely, stopping smoking for October, voting for a country to join FIFA, not using accident and emergency services and enrolling more students on a course have in common?


  • Patrick Ladbury

    The recent Behavioural Insights Team blog on getting more people to sign up for the Organ Donation Register got me thinking about two things:

  • Patrick Ladbury

    I went to a fascinating presentation at a recent Chartered Institute of Marketing event  ‘ How social marketing changed attitudes and behaviour towards the army in Afghanistan and the Church in Wales. The event was part of the CIM’s social marketing interest group’s event’s calendar and focussed on marketing in war and religion.

  • End of the internship

    Dasa Kokole, Wednesday, March 6, 2013 - 17:15

    Three and a half months flew by incredibly quickly and my time as an intern with The National Social Marketing Centre is finished. It’s been a great experience and there are many things I’ve worked on, and learnt, during that time:

  • Patrick Ladbury

    I am just back from a really interesting, busy, (but occasionally relaxing!) trip to the British Virgin Islands.

  • John Bromley

    Following six months hard work, the participants on our first Intensive Social Marketing Training Programme graduated in front of the Head of USAID Mission in Amman, Beth Paige.  The students on the course who have all developed plans on their own social marketing projects will now apply to USAID for funds to implement these projects over the next 12 months.  The projects vary from a student led anti-litter campaign to a programme that will persuade investors to fit water saving devices in all of their new residential developments.  The next cohort will be

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