National Social Marketing Centre


We are The NSMC, the social marketing experts.

We’re dedicated to making change happen that improves people’s lives. 

By applying social marketing best practices we can help you create cost-effective behaviour change programmes with impact, from getting people eating more healthily to cutting graffiti vandalism.

Sustainable change 

But we don't just bring you our expertise. We're committed to sharing it. As well as programme support, research and strategic advice, we provide social marketing professionals with trainingmentoring and resources to enable them to design and deliver their own behaviour change programmes, and be part of a learning community sharing best practice.

Our current client list includes Global Action Plan, USAID, Lambeth Local Authority, Disability Action, British Lung Foundation, NHS Haringey, General Medical Council, RAY, Belgian Marketing Association, British Virgin Islands. Find out more in our portfolio.

To find out how we can help you, click through to the relevant section, or email us at

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  • Services

    From start to finish, our world-leading expertise will guide your strategy and engage your stakeholders to produce powerful and sustainable results. Creative and cost-effective, we can help you think smartly about your audience and design programmes that really meet their needs.

    Learn more


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